Sunday 14 May 2017

Final Critique

The majority of this feedback suggested that the colours work well as they reflect royalty with the gold/yellow conjuring a celebratory tone and reflecting the Victorian period. 

They also suggested that the amount of detail in the top layer works well, the intricate pattern interwoven with type also draws the eye and fills the A3 page nicely. By using elements from real Victorian design's it has given the piece some authenticity which replications might have lacked.

There was also much debate between which coloured card I should use. There was discussion between the deep red and the cream colour. A lot of people were drawn to the red, people found it deep and rich and perfect for the content. However there was certain feedback that opposed this, suggesting that the it dulled the content, even though it looked good up close. The cream was much better as it was bright, it could be seen from a distance and meant the intricate black detail could be appreciated more. 

After looking at other people's work I found that the most successful were the ones that used blocks of colour that contrast well and drew the eye. The purpose of screen printing is to mass produce designs that are full of content and colour, which has been shown in these designs. My own design might have done better in letterpress as it didn't use the screen printing technique to the best capacity. This would not have worked for a traditional Victorian design though, this block style is more reminiscent of the 70's punk era. 

Another thing I noticed was that the ones that used interesting materials, or tried more controversial things gained the most attention. It is always important to push things and break boundaries. If I had pursued the tile idea perhaps it would have achieved this, but it would have been difficult to use printing methods in this scenario.  

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