Only Design Studio Visit 23/10/17

Only design is a branding agency based in Manchester consisting of 6 members which have rotated in the past. Some of their clients include Goldsmiths, Lost Village Festival and the University of Suffolk.

Design for Screen:

• Design for screen is constantly evolving, its fast paced and offers a lot of opportunity.
• It's here to stay as its a primary means of consuming a brand.

Only's Process:

• Research - Competitors, audiences, personas, principles.
• Wireframing - Test assumptions, idea generation, heavy involvement.
• Design 
• Front End 

You don't need to know how to code, most company's work with developers who understand the process.

Advice:

• Important to have mass communication.
• Work hard and thoroughly on pitches, focus on modern aspects such as social media and evidence that you have adhered to guidelines for digital design. 
• Can use InVision or Axare for prototypes.