The Establishment 'Phenomenal Bestseller' Tag-lines - Penguin Books - Competition Brief

I then began experimenting with how 'The Phenomenal Bestseller' line could be written on the design, without feeling out of place or obstructing the hierarchy of text. I thought it may work well at the top of the page, either aligned with 'Owen Jones' written on the right or the start of 'The Establishment' written on the right - yet both of these stuck out oddly within the design. I felt that it actually worked best underneath the ballot paper on a diagonal as it was almost tucked away, but still prominent and important at the centre of the design.