The
Pantone Matching System (PMS) began as a printing company in New York
in the 50s, however now it is a collection of industries primarily
invested in printing. They largely specialise in paper printing but
sometimes they will also use coloured fabric and plastics. Pantone’s
main product output are Pantone Guides, which are large amounts of
cardboard sheets painted with related colour swatches to create a
“fan deck.” This enables specific colours to be found by using a
“colour match” during the production stage, which means a
consistency is maintained between designer, manufacturer, retailer
and customer.
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