Penguin Black Classics

This is another example of a common Penguin layout which was produced by Facetti in the 60s, the man who employed Marber. These were know as "Black Classics", which have since been modernised in 2002 to add a white stripe, an orange logo and to consist of a more closely prescribed template. This layout maintains professionalism and a contemporary outlook- yet still appears timeless and elegant. By redesigning the layout it means there is more opportunity to change the aesthetic of each book. For example, this design appears classical and reminiscent of the 19th century, because of the large design space and minimalist additions which don't distract (allowing itself to be original, but still consistent with the collection.)

To celebrate Penguin's 80th anniversary they produced a set of 80 'Little Black Classics' which follow a similar design which follow this classic style. Whilst looking at this style I found that the elegant strips of text and specific format for each created a distinctive, organised appearance. But perhaps it would be better to experiment off the grid.